色狼社区

Course Overview

This programme develops students' distinctive personal visual styles through exciting and challenging practical and theoretical projects. Students enrolling in our graphic design degree courses in Malaysia will be equipped with essential professional, creative, intellectual, and technical skills.

Students will conduct research and analysis of information, to form independent judgements through reflection, evaluation and presentation. They will also be exposed to professional design practices and guided to contextualize design within global, social and cultural frameworks. Students participating in this graphic design degree will engage with industry partners in Malaysia for collaborative projects, attend talks and participate in both local and overseas competitions.

Students will undergo internships with various advertising, social media marketing, packaging, publication and exhibition companies.

The Programme objectives are to:

1. Equip students with the essential professional, creative, intellectual and technical skills
2. Strengthen students' skills in research and analysis of information, formation of sound and independent judgements through reflection, evaluation and presentation of well-reasoned arguments
3. Equip students with distinctive personal visual skills and personal vision; encouraged through exciting and challenging practical and theoretical projects
4. Prepare students to make their mark in the graphic design industry with full awareness of the roles and responsibilities of professional design practices
5. Engage students in life-long learning

Curriculum

• Year 1
  • Design Principles and Practices
  • Digital Imaging
  • Fundamental of Typography
  • Communication Writing Skills
  • Conceptual Drawing
  • Advertising and Branding
  • Web Design
  • Illustration
  • Communication Presentation Skills
  • Creative Thinking
  • Consumer Behaviour OR Principles of Economics
  • Creative Entrepreneurship OR Sustainable Design
• Year 2
  • Digital Publication
  • Visual Culture
  • Interactive and Information Design
  • Illustration and Image Making
  • Visual Merchandising
  • Exploring Animation
  • Motion Graphic
  • Mobile Apps Design
  • Visual Culture
  • Visual Merchandising
  • Self-Initiated Research
  • Integrated New Media Design
  • Design Seminar
  • Professional Practice
• Year 3
  • Final Major Project I
  • Final Major Project II
  • Dissertation
  • Portfolio
  • Industrial Training

Entry Requirements

• STPM – Minimum 2Cs and a minimum score Band 3 in Malaysian University English Test (MUET) or equivalent.
• UEC – Minimum 5Bs and a minimum score Band 3 in Malaysian University English Test (MUET) or equivalent.
• GCE A-LEVEL – Minimum 2Ds and a minimum score Band 3 in Malaysian University English Test (MUET) or equivalent.
• FOUNDATION/MATRICULATION – Pass with minimum CGPA 2.0 or its equivalent
• DIPLOMA – Pass with minimum CGPA 2.0 or its equivalent with a minimum score Band 3 in Malaysian University English Test (MUET) or equivalent.
• Other equivalent qualifications which are recognized by the Malaysian Qualifications Agency
• AND Pass Portfolio interview

Career Prospects

• Design Consultancy
• Advertising
• Publishing & Print
• New Media & Motion Graphics
• Social Media Management
• Post-Production
• Visual Merchandising
• Branding and Identity
• Illustration
• Packaging Design

Study Abroad Pathway

Entry into our full-time/part-time Master of Design Management (MDM) or Master of Business Administration (MBA) programme with special Alumni tuition fees.