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Course Overview

Enterprises of all sizes have entrepreneurs behind them. An entrepreneur assumes the risk of starting a new business or venture. He/she is someone who conceptualises, plans, budgets, organises, manages, communicates, and puts in his relentless effort to ensure the success of the new start-up enterprise. 

The Bachelor of Business Administrative (Honours) Entrepreneurship has the aim of advancing the entrepreneurial spirit in students. Graduates of this programme will find themselves well-grounded with the fundamental knowledge and skills required of an entrepreneur. It prepares students to embark on the journey of entrepreneurship or helping a startup or e-business to take off.

Graduates of The Bachelor of Business Administration (Honours) Entrepreneurship are eligible for certain exemptions from the professional examinations of ICSA and MACS. Membership with ICSA is an option for students in the field of corporate governance. 

Achievement

The UTAR Bachelor of Business Administration (Honours) Entrepreneurship is recognised by the following organisations.

Curriculum

Year 1

• Applied E-Commerce?
   
• Business Accounting I
• Business Accounting II
• Consumer Behaviour
• Corporate and Business Law
   
• Economics
   
• Elective III
• Information Systems
   
• Management Principles
   
• MPU1*
   
• National Language/ Other Languages
   
• Principles of Marketing
   
• Quantitative Techniques I
   
• Quantitative Techniques II
•  

Year 2

• Business Finance
• Digital Marketing?
• Elective I
• Elective IV
• English for Business?
   
• Entrepreneurship
• Human Resource Management?
   
• Industrial Training?
   
• Logistics Management?
   
• Managerial Accounting?
   
• Operation Management?
   
• Organisational Behavior?
•  

Year 3

• Business Ethics
• Co-curriculum?
   
• Contemporary Issues In Entrepreneurship And Innovation?
   
• Elective II
• English for Management?
   
• Entrepreneurial Project
• International Business
• Managing Innovation
   
• MPU Elective 1
• MPU1**
• Small Business Management
• Strategic Management
   
• Sun Zi’s Art of War and Business Strategy?
   
•  

Elective I - Choose 1 course

• Digital Advertising?
• Digital Entrepreneurship?
   
• Family Business Management
• Information Technology In Customer Relationship Management?
   
• Introduction To Financial Prediction With Machine Learning In Python?
•  

• Elective II - Choose 1 course

  • Brand Strategy?
  • Customer Relationship Management
  • Industrial Relations
  • Service Management
     

  •  

  • Elective III - Choose 1 course

    • Global Marketing
    • Introduction to internet of things and its application
       
    • Personal Financial Planning and Management
       

•  

• Elective IV - Choose 1 course

  • Business Analytics
  • Confucianism And Modern Society?
     
  • Financial Technology?
     
  • Fundamentals of Digital Media Technology?
     
  • Interpersonal Communication
  • Positive Psychology?
     
  • Public Speaking and Oral Presentation
  •  

•  

• MPU 1* - Choose 1 course

  •  
    • Falsafah dan Isu Semasa - For Local Students 
    • Bahasa Melayu Komunikasi 2 - For International Students 
  •  

  • MPU 1** - Choose 1 course

    •  
      • Philosophy and Current Issues - For International Students 
      • Penghayatan Etika dan Peradaban  - For Local Students 

  • MPU Elective 1 - Choose 1 course

    • Business and Society
    • Malaysian Economy

National Language/Other Language - Choose 1 course

• Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
• Introduction to Chinese Language I
• Introduction to French
• Introduction to German Language
   
• Introduction to Japanese
• Introduction to Tamil Language
•  

Co-curriculum - Choose 1 course

• Art, Craft, and Design
• Arts and Cultural Performance
• Community Project
   
• Language, Culture and Social Study Abroad
   
• Managing Personal Finance
   
• Music Performance
   
• Oral Communication
   
• Social Entrepreneurship Project
   
• Study Soft Skills and/or Life Skills Abroad
   
• Team Work and Collaborative Project
   
• Work Ethics and EQ
   
• 
  

Entry Requirements

STPM 1. A minimum of Grade C (GP 2.0) in any 2 subjects 2. Pass in Mathematics and English at SPM level / equivalent* Bachelor of Business Administration (Honours) Entrepreneurship 

STAM 1. A minimum grade of Jayyid 2. Pass in Mathematics and English at SPM level / equivalent* Bachelor of 

A-Level 1. A minimum of Grade D in any 2 subjects 2. Pass in Mathematics and English at SPM level / equivalent* 

UEC 1. Grade B in 5 subjects 2. Pass in Mathematics and English at SPM level / equivalent* 

SAM 1. Australian Tertiary Admission Rank (ATAR) 70 and Grade B in any 2 subjects 2. Pass in Mathematics and English at SPM level / equivalent* 

CPU 1. An average of 70% in 6 subjects 2. Pass in Mathematics and English at SPM level / equivalent*

TVET Diplomas: Diploma Kemahiran Malaysia (DKM) / Diploma Vokasional Malaysia (DVM) / Diploma Lanjutan Kemahiran Malaysia (DLKM) 1. Must be fully accredited by MQA. 2. A minimum CGPA of 2.50 or CGPA 2.00 with at least 2 years working experience in relevant field, subject to Senate / Academic Board’s approval. 3. Applicants will be required to pass the admission screening process conducted by the faculty and undergo the Bridging programme, if necessary, during the period of their study in addition to the existing curriculum structure. 4. Credit transfer can be considered on a case-to-case basis and subject to existing credit transfer policies which are in effect.

Foundation from UTAR 1. Minimum CGPA of 2.00 2. Pass in Mathematics and English at SPM level / equivalent*

Matriculation / Foundation from other Institutions of Higher Learning / equivalent Diploma (Level 4, MQF) Advanced Diploma (Level 5, MQF) Minimum CGPA of 2.00

Career Prospects

• Sales and Marketing Executive
• Company Founder/CEO/President
• Business Project Consultant
• Corporate Enterprising Executive/Manager
• Business Development Executive/Manager

Study Abroad Pathway

No